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Design Development | 4

Phase Three

After Compiling my research, decided to come up with alternative design concepts :

CONCEPT - 1

POSTER WITH A KIT

• A binocular

• A poster

Advantages

• Interactive

• Reusable

• Ambient

Disadvantages

• Limited information

• Handling problem

• Cost problem

CONCEPT - 2

Booklet with poster

• Poster on centre spread

Advantages

• Simple

• More information

• Advantage of a poster

Disadvantages

• Can become boring

• Cliché

CONCEPT - 3

Brochure with poster

• Poster on one side

Advantages

• Simple

• More information

• Advantage of a poster

• Scenario building

• Can act as a ticket

• Ergonomic

Disadvantages

• Handling